Ultimate Straight Leave-IN (240ml)

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Discover ULTIMATE STRAIGHT, the innovative Leave-IN treatment designed to maintain silky straight hair while nurturing its health. This professional-grade product is expertly formulated to not only keep your hair sleek and smooth but also to rebalance its pH levels, ensuring optimal hair health and vitality.

1. **pH Balance Restoration**: It works to rebalance the hair's natural pH, essential for maintaining its strength and luster.
2. **Long-Lasting Straightness**: Specially designed to keep your hair straight and frizz-free, even in humid conditions, ensuring a flawless look all day.
3. **Heat Protection**: Offers a protective layer against heat, whether you're styling with heat tools or exposed to the sun, safeguarding your hair from potential damage.
4. **Natural Ingredients**: Infused with natural ingredients, it nourishes your hair, leaving it not just straight, but also healthy and vibrant.

**Pro Tip**: For the best results, apply ULTIMATE STRAIGHT after drying your hair but before using a flat iron. It can also be used on its own on dry hair for a quick touch-up or added protection throughout the day.

Ideal for those who regularly style their hair, ULTIMATE STRAIGHT is the perfect 4-in-1 treatment for achieving and maintaining impeccably straight, healthy hair without the frizz. Embrace the confidence of perfectly styled, protected hair every day with ULTIMATE STRAIGHT.

▪️ TYPE OF PRODUCT: Leave-IN treatment

▪️ MAIN BENEFITS: A professional leave-IN product formulated to help keep hair silky straight, normalise the pH balance, and protect against heat and frizz protection layer

⭐ The perfect 4-IN 1 treatment that helps:
1️⃣ Rebalance the hair's pH,
2️⃣ Keep it straight and frizz-free even in humid environments
3️⃣ Heat protection when styling or in the sun
4️⃣ Natural Ingredient Infusion to keep hair healthy.

PRO TIP: You can use ULTIMATE STRAIGHT after drying your hair with a hair dryer, but before you style it with a flat iron or by itself on dry hair.

Use Ultimate Straight Like a Pro

Dispense a modest portion of the product onto your palm. Rub it vigorously and evenly distribute it across your hair fibres, employing a fine-toothed comb for thorough consistency. Observe the transformation as your hair naturally achieves a sleeker appearance, eliminating the need for straightening with heat. Keep in mind that utilising a thermal protector ensures outstanding outcomes at reduced temperatures. If you use a flat iron, ensure it is set to a low to medium temperature (150° to 170°) for optimal results.

INGREDIENTS: Citric Acid, Diisopropyl Adipate, Polyquaternium-7, Dmdm Hydantoin lodopropynyl Butylcarbamate, Propylene Glycol, Cyclopentasiloxane, Cyclotetrasiloxane, Dimethiconol, Cyclotetrasiloxane, Cyclopentasiloxane, Cyclotetrasiloxane, Cyclopentasiloxane, Peg/ppg-18/18 Dimethicone, Cethiloxy Dimethicone, Peg 40 Hydrogenated Castor Oil, Hydroxyethylcellulose, Ethylhexyl Methoxycinnamate, Butyl Methoxydibenzoylmethane, Ppg-26-Buteth-26, Ethylhexyl Salicylate, Peg-40 Hydrogenated Castor Oil, Hydrolysed Wheat Protein, Triticum Vulgare Germ Oil (Vitamin E), Helianthus Annuus Flower Extract (Sunflower), Avena Sativa Protein Extract (Oat), Polyquaternium-10, P.V.P, Glycerine Panthenol, Aloe Barbadensis Leaf Extract (Aloe), Chamomilla Recutita Flower Extract (Chamomile), Physalis Pubescens Fruit Juice (Vitamin C&A), Camellia Sinensis Leaf Extract (Green Tea), Fragrance, May Contain CI 19140, CI 42090, CI 46100, CI 14700



Ultimate Straight packs real value, acting as FOUR different benefits in one leave-in treatment

BENEFIT 1: Help rebalance your hair's pH faster so that the hair is stable for easy-to-wear hair.

BENEFIT 2: 27 Natural Ingredients packed in for a constant stream of nourishment every time you apply this daily leave in.

BENEFIT 3: With its advanced and lightweight silicones excess heat from tools and the sun are help reflected and absorbed.

BENEFIT 4: Help your keratin or plex-treated hair with enhanced Frizz protection.

Straight and Frizz Free Hair


No need to worry if it is humid.

If it's rainy or sunshine, your hair will be beautiful and silky.

The ultimate compliment for a Keratin and Plex Treated hair.


Ultimate Straight is a professional-grade aftercare that is easy to use.

Non-greasy formula.

Apply every day without any worry.